SlimFast Under Investigation for Deceptively Marketing Weight Loss Products
Schubert Jonckheer & Kolbe LLP today launched an investigation into the conduct of KSF Acquisition Corporation for deceptively marketing and selling its SlimFast products as “clinically proven” to cause and maintain weight loss.
KSF Acquisition Corp. manufactures, markets, and sells SlimFast weight loss plans and food products, including meal replacement products. On over forty SlimFast products, the company represents that its products are “Clinically Proven” to help consumers “Lose Weight & Keep It Off.” These SlimFast products include:
• SlimFast Original Shake Mixes
• SlimFast Advanced Nutrition Shakes
• SlimFast Advanced Energy Shakes
• SlimFast Meal Bars
SlimFast’s packaging may mislead consumers into thinking that its consumer products are “clinically proven” to cause and maintain weight loss. According to the National Advertising Review Board, the “Clinically Proven: Lose Weight & Keep it Off” claim is unsubstantiated. Additionally, the company “has not clinically tested the weight-loss efficacy of its current products” that bear the claim “Clinically Proven: Lose Weight & Keep it Off.” Due to the lack of clinical testing, the National Advertising Review Board recommended that this claim be discontinued.
The Schubert Firm is investigating whether KSF Acquisition Corp.’s marketing and packaging of its SlimFast products is false and misleading in violation of state and federal laws. If you have purchased SlimFast products, you may be entitled to damages and an injunction forcing the company to halt the practice.
If you purchased SlimFast products and wish to obtain additional information about your legal rights—please complete the form below for a free legal consultation.